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Strategy

September 16, 2024

Top 3 Things Marketers Get Wrong with Google Ads Performance Max—and How To Fix Them

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by Travis Jones

August 13, 2024

A Practical Guide to Building an Experimentation Center of Excellence

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by Dave Albert

August 8, 2024

Testing Your Way Into the Age of Price Transparency

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by Melanie Buck

August 7, 2024

How to Unlock the Strategic Benefits of a Customer Journey Analysis

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by Melanie Buck

July 11, 2024

Paid Media Pulse – June 2024

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by Alex Gray

July 1, 2024

Integrated AI is Taking Marketing to the Next Level: Here’s How You Can Take Advantage Right Now

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by Dave Albert

June 18, 2024

Navigating ESP Migration: A Guide for E-commerce Companies

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by Melanie Buck

June 7, 2024

Paid Media Pulse – May 2024

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by Alex Gray

June 4, 2024

How Advertisers Can Prepare for the TikTok Ban In 3 Steps

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by Alex Gray

May 15, 2024

Paid Media Pulse – April 2024

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by Alex Gray

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