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Author: Alex Gray

July 11, 2024

Paid Media Pulse – June 2024

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by Alex Gray

June 7, 2024

Paid Media Pulse – May 2024

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by Alex Gray

June 4, 2024

How Advertisers Can Prepare for the TikTok Ban In 3 Steps

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by Alex Gray

May 15, 2024

Paid Media Pulse – April 2024

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by Alex Gray

March 14, 2024

The Big Meta E-Commerce Play No One is Talking About Drops April 24

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by Alex Gray

January 18, 2024

3 Signs Your Black Friday, Cyber Monday Digital Advertising Campaign Missed the Mark (And How to Turn It Around in 2024)

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by Alex Gray

August 24, 2023

Why AI Means You Need To Change Your Paid Media Strategy

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by Alex Gray

July 10, 2023

Ditch Campaign Landing Pages, Think Long-Term Growth

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by Alex Gray

October 26, 2022

The Single vs. Multi Step Form Test – The Cro Show #044

This real estate marketplace client saw a 6% increase in leads by switching from a single step form to a multi step modal form. Want to see how it worked? Check out this episode of The Cro Show. 

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by Alex Gray

July 12, 2022

5 Promising & Experiment-Led Marketing Tactics for the Hospitality Industry

As the hospitality industry starts to bounce back, many companies are working to improve their marketing campaigns. Here are some ideas, straight from the Cro Metrics team.

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by Alex Gray

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