Self-Service SaaS is the future

There seems to be increasing momentum for companies to be formed around Software as a Service delivered in a self-service manner. I think this is the future for the following reasons: More profits. With little or no sales staff, it's more profitable ... Read More

  • 5 MINUTE READ
  • 04.17.2012
By Chris Neumann

Looking for a CTO? Show me your list of assumptions.

I get a lot of people that come to me looking for a CTO, or a developer, or someone to implement their idea.  I start asking about the subject area of the idea so that I can potentially point them in the right direction.  Is it an app?  Website?  SaaS? ... Read More

  • 5 MINUTE READ
  • 04.6.2012
By Chris Neumann

How to Become a Data-Driven Organization

There are many misconceptions about what "Growth Hacking" is about - there are job postings using the title Growth Hacker where they just want an SEO specialist or someone to manage a CPC campaign. In reality, it's about deeply understanding your customers ... Read More

  • 5 MINUTE READ
  • 04.4.2012
By Chris Neumann

Tricking Your Customers Dilutes Your Brand

It recently came to my attention that Gilt is starting to offer full price items alongside their sale items.  This strikes me as the beginning of the end for Gilt, who built their brand on offering high quality items at amazing prices.  That is their ... Read More

  • 5 MINUTE READ
  • 03.23.2012
By Chris Neumann

Create a Daily Email to Manage Your Business

One quote I really like is "What gets measured, gets managed".  One of the things I've found which correlates with success is a simple daily management email going out to key stakeholders. It sounds like such a simple task, but it's much harder than ... Read More

  • 5 MINUTE READ
  • 03.21.2012
By Chris Neumann

The First Step in Starting Your Business: List Your Assumptions

Since I’ve worked around startups a lot, people frequently come to me asking for advice about pursuing a startup idea they have.  Usually the advice request is centered around how to get started with building or implementing it:  "I have idea X, but ... Read More

  • 5 MINUTE READ
  • 03.15.2012
By Chris Neumann

Businesses go on spring break too

I've noticed across several of the companies that I work with that there has been a corresponding slowdown in general activity, both in the number of small businesses signing up for new accounts and in the activity that these businesses are seeing in ... Read More

  • 5 MINUTE READ
  • 03.15.2012
By Chris Neumann