Tricking Your Customers Dilutes Your Brand
It recently came to my attention that Gilt is starting to offer full price items alongside their sale items. This strikes me as the beginning of the end for Gilt, who built their brand on offering high quality items at amazing prices. That is their ... Read More
- Reading Time: 2 minutes
- 03.23.2012
Create a Daily Email to Manage Your Business
One quote I really like is "What gets measured, gets managed". One of the things I've found which correlates with success is a simple daily management email going out to key stakeholders. It sounds like such a simple task, but it's much harder than ... Read More
- Reading Time: < 1 minute
- 03.21.2012
The First Step in Starting Your Business: List Your Assumptions
Since I’ve worked around startups a lot, people frequently come to me asking for advice about pursuing a startup idea they have. Usually the advice request is centered around how to get started with building or implementing it: "I have idea X, but ... Read More
- Reading Time: 2 minutes
- 03.15.2012
Businesses go on spring break too
I've noticed across several of the companies that I work with that there has been a corresponding slowdown in general activity, both in the number of small businesses signing up for new accounts and in the activity that these businesses are seeing in ... Read More
- Reading Time: < 1 minute
- 03.15.2012