Cro Metrics Reading List
As an experimentation company, we’re focused on learning new things. The books on this reading list have helped to shape our company and define our culture. Whether you’re looking for your next great read or a some insight to help tackle your biggest problem, you’re sure to find something great on this list!
Management Reading List
The books on this reading list have changed the way our leadership team thinks about management. These books will challenge what you think it means to be a leader. If you want an insight into how we think about running Cro Metrics, the books on this list are a great first place to start.
High Output Management — Andy Grove
The Love Fix — Tara Fields
Radical Candor: Be a Kick-Ass Boss Without Losing Your Humanity — Kim Scott
Primed to Perform — Neel Doshi and Lindsay McGregor
Just Listen — Mark Goulston
Inside the Tornado — Geoff Moore
The New One Minute Manager — Ken Blanchard
What Got You Here Won’t Get You There — Marshall Goldsmith
The Why of Work — Dave and Wendy Ulrich
How To Win Friends & Influence People — Dale Carnegie
Influence: The Psychology of Persuasion, Revised Edition — Robert Cialdini
Influencer: The New Science of Leading Change — Kerry Patterson
Leading the Unleadable: How To Manage Mavericks, Cynics, Divas, and Other Difficult People — Alan Willett
Extreme Ownership by Jocko Willink and Leif Babin
Books About Persuasion, Productivity, and Process
At Cro Metrics, we believe that books on a reading list should help to challenge the way you view the world. These books have helped us to develop new insights, sharpen our approach, and level up our practice.
Payoff: The Hidden Logic That Shapes Our Motivations –Dan Ariely
ProActive Selling — William “Skip” Miller
Only the Paranoid Survive — Andy Grove
The Checklist Manifesto – How to get Things Right — Atul Gawande
Competing Against Luck — Clayton Christensen
The Principles of Product Development Flow: Second Generation Lean Product Development — Donald G. Reinertsen
The Ultimate Sales Machine — Chet Holmes
What Customers Want — Anthony W. Ulwick
Don’t Make Me Think — Steve Krug
Getting Things Done: The Art of Stress-Free Productivity — David Allen
Deep Work: Rules for Focused Success in a Distracted World — Cal Newport
To Sell Is Human — Daniel H. Pink
Taking The Work Out Of Networking — Karen Wickre