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Do you want to help companies like Allbirds, Bombas, Clorox, and UNICEF USA accelerate their growth through strategic, data-driven experimentation?

Then you’ve come to the right place.

We are replacing gut feel with data-backed A/B testing that drives impact throughout the customer journey. In the past decade, we’ve launched more than 18,000 website experiments and personalization campaigns for hundreds of clients — and in the process have crafted a proven methodology to maximize results and customer insights from high-velocity testing.

This is your chance to be part of a full-service consulting team, leading Paid strategy for some of the most exciting companies in the world.

The Director of Performance Marketing

We are seeking a Director of Performance Marketing to lead our newly launched performance digital advertising practice that pairs with our industry-leading Conversion Rate Optimization team. This is an opportunity to grow and shape our Paid strategies—from product offerings to team structure—as we build this group from the ground up.

As we conceive it today, this role will focus on:

  • Developing expanded Paid services, with an emphasis on SEM and Paid Social
  • Leading hiring and structuring for the Paid Media team
  • Partnering with clients to design Paid Performance programs that specifically seek to drive impact while gaining critical customer insights
  • Acting as a player-coach, executing as an early member of the team, before moving into a full-time people management role
  • Working with business development to pitch new and existing clients on expanded services

Experience and skills:

  • 5+ years of experience managing Paid digital programs, including SEM and Paid Social (recent hands-on-keyboard experience preferred)
  • Experience working in professional services, specifically serving in a client-facing capacity
  • 2+ years of experience in people management, including experience helping to support and foster professional growth
  • Lifelong learner, growth mindset
  • Strong presentation and communication skills
  • Passion for using data to increase conversions
  • Experience analyzing digital business data to inform decisions and plan strategically
  • Time spent working cross-functionally in a highly collaborative environment, preferably in a remote capacity
  • Genuinely enjoy working with clients, their distributed stakeholder groups, and celebrating their growth

Company Benefits

  • Strong base compensation plan with a competitive bonus plan
  • 100% remote, continue to work from where you are based (we’ve always been a fully distributed team and will continue to be one once COVID is behind us)
  • Health insurance reimbursement allowance
  • Retirement plan with 4% company match (subject to a 3 month waiting period)
  • Bi-annual variable bonus plan (on top of competitive salary)
  • Professional gear (e.g. MacBook, monitor, and noise-canceling headset)
  • Annual All Hands trips
  • Paid Parental Leave
  • Liberal vacation policy
  • Access to group performance coaching sessions
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At Cro Metrics, our goal is to create a remote environment which celebrates the differences that make us, us. We strive to create an inclusive and equitable space, but we realize we don’t always get it right. We’re continually working together to create mutual respect and opportunities to learn from one another and we encourage people of color, women, individuals with disabilities and LGBTQIA+ individuals to apply.

We’re looking for team members located in the U.S. regardless of race, ethnicity, age, national origin, marital status, parental status, veteran status, citizenship status, gender, gender-identity/expression, sexual orientation, disability, genetic information and any other protected or unprotected class we may have missed. (BONUS: Did we miss anyone? Let us know and we’ll add it here.)