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A Comprehensive Breakdown of the
Top 6 Experimentation Software Solutions

Why Experiment?

Increase Growth & Profitability

Experimentation isn’t just about optimizing for conversion rate. Use it to improve everything that contributes to profitability from increasing Average Order Values to increasing retention and lifetime value.

Know what your
customers really want

Experimentation puts real experiences and changes in front of actual customers, in a real world environment, for deep, reliable insights.

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Mitigate risk before it
impacts you

 Sometimes even the most sensible tactics end up deterring your customers and causing lost revenue. Without experimentation, this can take all too long to catch and roll back. Experiments provide a safe environment to clearly measure the impact of new ideas.

Who We Work With

Calendly
the-clorox
Door-Dash
Homechef
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Why Cro Metrics?

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With over a decade in business, we’ve run over 30,000 experiments for world-class brands such as Bombas, Clorox, DoorDash, Ring, and STARZ, and have become the largest independent experimentation firm in the world. Conversion Rate Optimization, our core offering, has earned us Clutch 1000 awards, Optimizely’s Experimentation Partner of the Year, and most importantly, impact for hundreds of clients—the majority of whom continuously work with us year in and year out.

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