Power Proactive Decision Making and Lasting Business Impact With Iris
Iris is our exclusive growth marketing platform that combines real-time data, predictive AI, and seamless collaboration to validate and optimize your next move.
Built for Your Team’s Growth
Designed to streamline growth marketing, power confident decision-making, and eliminate program waste, Iris provides you with the data you need to prioritize high-impact strategies and predict what’s coming—faster than the competition.
Real-Time Reporting & Predictive Modeling
Gain instant clarity on performance with real-time insights, program tracking, and revenue impact. Iris provides the insights and data you need to prioritize high-impact strategies and predict what’s coming faster than the competition.
Eliminate Siloed Workflows and Encourage Seamless Collaboration
Iris creates a shared source of truth, replacing fragmented tools. This collaboration allows agency partners and internal teams to work together with less time wasted and more value added.
Tap into AI-Powered Insights and Pivot Faster, With More Clarity
Get deeper, data-backed learnings without waiting for traditional test cycles. Forecast experiment outcomes before launch to prioritize high-value tests.
Actionable Data That Informs Decisions Across The Enterprise
Understand holistic marketing performance and customer behavior. Address wasteful spend and double down on opportunities with attribution modeling you can trust.
Trusted by Today’s Top Brands
Your Data Unified
Our unified data methodology integrates seamlessly with all your marketing
platforms, creating true identity management with malleable attribution modeling.
