---
title: "Unlock Growth Efficiency with Integrated Paid Media and CRO"
description: "An exclusive look at the evolving ecommerce landscape. Drawing on Cro Metrics insights from 30,000 tests, this webinar reveals crucial trends shaping modern commerce and your 2025 digital strategy."
url: "https://crometrics.com/ecommerce-webinar/"
image: "https://crometrics.com/wp-content/uploads/2025/11/ecommerce-webinar.png"
---

**WEBINAR RECORDING**

# **Navigating the Retail Shift:** Strategies and Consumer Trends for E-commerce Growth in 2025

Discover actionable insights from [Cro Metrics](/) and [Klaviyo](http://Klaviyo.com) on adapting to the evolving retail landscape. This webinar explores critical trends in consumer behavior, the growing importance of mobile-first strategies, and the value of integrated marketing technology for e-commerce success.

![Navigating The Retail Shift](https://crometrics.com/wp-content/uploads/2025/11/Navigating-the-Retail-Shift.png "Navigating The Retail Shift")

## Meet Your **Presenters**

![Melanie Buck](https://crometrics.com/wp-content/uploads/2025/09/Melanie-Buck.jpeg)

### Melanie Buck

Managing Director

[](https://www.linkedin.com/in/melanieannebuck/)

![Samantha Mcclure](https://crometrics.com/wp-content/uploads/2025/09/Samantha-McClure.jpeg)

### Samantha McClure

CEO

[](https://www.linkedin.com/in/samantha-mcclure/)

## Access the Recording

## What’s in This **Webinar**

Join Cro Metrics and Klaviyo for an exclusive look at the evolving ecommerce landscape. Drawing from Klaviyo’s comprehensive research, including insights from 1,400+ executives and 8,500+ consumers and Cro Metrics insights from 30,000 tests, this webinar reveals crucial trends shaping modern commerce and your 2025 digital strategy.

**What you’ll learn:**

- Key shifts in consumer spending behavior and expectations
- Critical strategies for navigating the 2025 retail landscape
- Data-driven approaches to improve customer retention and loyalty
- Actionable insights to strengthen your competitive advantage

**Duration: 35 minutes**

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