--- title: "Case Study Archives - Page 4 of 5 - Cro Metrics" image: "https://crometrics.com/wp-content/uploads/2025/11/crometrics-og.png" --- # Case Study [Home](https://crometrics.com/) > Case Study (Page 4) ## 21 Jul [The Hero Copy Test – The Cro Show #014](https://crometrics.com/blog/hero-copy-test-cro-show-014/ "The Hero Copy Test – The Cro Show #014") Posted at 06:18h in [Case Study](https://crometrics.com/blog/category/case-study/) by [Melanie Buck](https://crometrics.com/blog/author/melanie-buck/) [0 Comments](https://crometrics.com/blog/hero-copy-test-cro-show-014/#respond) Should you center or left-align text within the hero section of a web page and can such a simple change make a difference? The answer might surprise you.... [Read More](https://crometrics.com/blog/hero-copy-test-cro-show-014/) ## 23 Jun [The Form Field Label Test – The Cro Show #012](https://crometrics.com/blog/form-field-label-test-cro-show-012/ "The Form Field Label Test – The Cro Show #012") Posted at 08:00h in [Case Study](https://crometrics.com/blog/category/case-study/) by [Jennifer Lindsay](https://crometrics.com/blog/author/jennifer-lindsay/) [0 Comments](https://crometrics.com/blog/form-field-label-test-cro-show-012/#respond) The simplest website experiments take only few hours to create and launch. But how much value can these tests possibly create? The answer might amaze you.... [Read More](https://crometrics.com/blog/form-field-label-test-cro-show-012/) ## 26 May [The Customized Subject Line Test – The Cro Show #010](https://crometrics.com/blog/custom-subject-line-test-cro-show-010/ "The Customized Subject Line Test – The Cro Show #010") Posted at 09:40h in [Case Study](https://crometrics.com/blog/category/case-study/) by [MJ Castells](https://crometrics.com/blog/author/mj/) [0 Comments](https://crometrics.com/blog/custom-subject-line-test-cro-show-010/#respond) How much does a subject line matter when filling out advocacy contact forms? One small change couldn't lead to a ~4x improvement, could it? Tune in to see.... [Read More](https://crometrics.com/blog/custom-subject-line-test-cro-show-010/) ## 12 May [The User Journey Friction Test – The Cro Show #009](https://crometrics.com/blog/user-journey-friction-test-cro-show-009/ "The User Journey Friction Test – The Cro Show #009") Posted at 05:46h in [Case Study](https://crometrics.com/blog/category/case-study/) by [Cara Binsfield](https://crometrics.com/blog/author/carabinsfield/) [0 Comments](https://crometrics.com/blog/user-journey-friction-test-cro-show-009/#respond) Can adding additional navigation options to a page reduce friction in the user journey and increase conversions? View this episode of The Cro Show to learn.... [Read More](https://crometrics.com/blog/user-journey-friction-test-cro-show-009/) ## 28 Apr [The Product Upsell Test – The Cro Show #008](https://crometrics.com/blog/product-upsell-test-cro-show-008/ "The Product Upsell Test – The Cro Show #008") Posted at 10:24h in [Case Study](https://crometrics.com/blog/category/case-study/) by [Kim Young](https://crometrics.com/blog/author/kim/) [0 Comments](https://crometrics.com/blog/product-upsell-test-cro-show-008/#respond) Do product upsell offers from DTC ecommerce retailers increase revenue as intended or can they actually end up hurting sales? Watch this episode to learn.... [Read More](https://crometrics.com/blog/product-upsell-test-cro-show-008/) ## 31 Mar [The Gated Content Test – The Cro Show #006](https://crometrics.com/blog/gated-content-test-cro-show-006/ "The Gated Content Test – The Cro Show #006") Posted at 12:52h in [Case Study](https://crometrics.com/blog/category/case-study/) by [Melanie Buck](https://crometrics.com/blog/author/melanie-buck/) [0 Comments](https://crometrics.com/blog/gated-content-test-cro-show-006/#respond) A classic question: Do you gate content on a page to get more leads now or leave it ungated to let people get the information they want now & convert later?... [Read More](https://crometrics.com/blog/gated-content-test-cro-show-006/) ## 03 Mar [The Lightbox Test – The Cro Show #004​](https://crometrics.com/blog/lightbox-test-cro-show/ "The Lightbox Test – The Cro Show #004​") Posted at 15:29h in [Case Study](https://crometrics.com/blog/category/case-study/) by [MJ Castells](https://crometrics.com/blog/author/mj/) [0 Comments](https://crometrics.com/blog/lightbox-test-cro-show/#respond) What kind of messaging should nonprofits use in lightbox pop-ups to increase donations? We recently tested that and the answer might surprise you.... [Read More](https://crometrics.com/blog/lightbox-test-cro-show/) [ ![Cro Show Tinder](https://crometrics.com/wp-content/uploads/2021/02/cro-show-tinder.png) ](https://crometrics.com/blog/tinder-test-cro-show/ "The Tinder Test – The Cro Show #003") ## 17 Feb [The Tinder Test – The Cro Show #003](https://crometrics.com/blog/tinder-test-cro-show/ "The Tinder Test – The Cro Show #003") Posted at 13:39h in [Case Study](https://crometrics.com/blog/category/case-study/) by [Jennifer Lindsay](https://crometrics.com/blog/author/jennifer-lindsay/) [0 Comments](https://crometrics.com/blog/tinder-test-cro-show/#respond) Tinder got famous by letting people swipe their way to new relationships. Could a streaming subscription service use a similar interface to "swipe left" on customer churn? The answer might surprise you.... [Read More](https://crometrics.com/blog/tinder-test-cro-show/) [ ![Cro Show Visual Callout](https://crometrics.com/wp-content/uploads/2021/01/cro-show-visual-callout.png) ](https://crometrics.com/blog/covid-messaging-effect-cro-show/ "The Covid Messaging Effect – The Cro Show #002") ## 27 Jan [The Covid Messaging Effect – The Cro Show #002](https://crometrics.com/blog/covid-messaging-effect-cro-show/ "The Covid Messaging Effect – The Cro Show #002") Posted at 07:44h in [Case Study](https://crometrics.com/blog/category/case-study/) by [Katie Green](https://crometrics.com/blog/author/katie-green/) [0 Comments](https://crometrics.com/blog/covid-messaging-effect-cro-show/#respond) Does adding visual callouts about Covid-19 to a website help or hurt non-profit donations? The answer might surprise you.... [Read More](https://crometrics.com/blog/covid-messaging-effect-cro-show/) [ ![Cro Show Telecom Hero](https://crometrics.com/wp-content/uploads/2021/01/cro-show-telecom-hero.png) ](https://crometrics.com/blog/animated-vs-static-hero-banners-cro-show/ "Static vs. Animated Hero Banners – The Cro Show #001") ## 12 Jan [Static vs. Animated Hero Banners – The Cro Show #001](https://crometrics.com/blog/animated-vs-static-hero-banners-cro-show/ "Static vs. Animated Hero Banners – The Cro Show #001") Posted at 12:15h in [Case Study](https://crometrics.com/blog/category/case-study/) by [Melanie Buck](https://crometrics.com/blog/author/melanie-buck/) [0 Comments](https://crometrics.com/blog/animated-vs-static-hero-banners-cro-show/#respond) Which type of hero banner on a homepage leads to more revenue and sign-ups: static or animated? The answer might surprise you. Watch the pilot episode of The Cro Show.... [Read More](https://crometrics.com/blog/animated-vs-static-hero-banners-cro-show/) - [](https://crometrics.com/blog/category/case-study/page/3/?format=markdown) - [1](https://crometrics.com/blog/category/case-study/?format=markdown) - [2](https://crometrics.com/blog/category/case-study/page/2/?format=markdown) - [3](https://crometrics.com/blog/category/case-study/page/3/?format=markdown) - 4 - [5](https://crometrics.com/blog/category/case-study/page/5/?format=markdown) - [](https://crometrics.com/blog/category/case-study/page/5/?format=markdown) ```json { "@context": "https://schema.org", "@graph": [ { "@type": "CollectionPage", "@id": "https://crometrics.com/blog/category/case-study/", "url": "https://crometrics.com/blog/category/case-study/page/4/", "name": "Case Study Archives - Page 4 of 5 - Cro Metrics", "isPartOf": { "@id": "https://crometrics.com/#website" }, "breadcrumb": { "@id": "https://crometrics.com/blog/category/case-study/page/4/#breadcrumb" }, "inLanguage": "en-US" }, { "@type": "BreadcrumbList", "@id": "https://crometrics.com/blog/category/case-study/page/4/#breadcrumb", "itemListElement": [ { "@type": "ListItem", "position": 1, "name": "Home", "item": "https://crometrics.com/" }, { "@type": "ListItem", "position": 2, "name": "Case Study" } ] }, { "@type": "WebSite", "@id": "https://crometrics.com/#website", "url": "https://crometrics.com/", "name": "Cro Metrics", "description": "We help companies grow through data-driven experimentation.", "publisher": { "@id": "https://crometrics.com/#organization" }, "potentialAction": [ { "@type": "SearchAction", "target": { "@type": "EntryPoint", "urlTemplate": "https://crometrics.com/?s={search_term_string}" }, "query-input": { "@type": "PropertyValueSpecification", "valueRequired": true, "valueName": "search_term_string" } } ], "inLanguage": "en-US" }, { "@type": "Organization", "@id": "https://crometrics.com/#organization", "name": "Cro Metrics", "url": "https://crometrics.com/", "logo": { "@type": "ImageObject", "inLanguage": "en-US", "@id": "https://crometrics.com/#/schema/logo/image/", "url": "https://crometrics.com/wp-content/uploads/2025/11/crometrics-og.png", "contentUrl": "https://crometrics.com/wp-content/uploads/2025/11/crometrics-og.png", "width": 1200, "height": 630, "caption": "Cro Metrics" }, "image": { "@id": "https://crometrics.com/#/schema/logo/image/" }, "sameAs": [ "https://www.facebook.com/CroMetrics/", "https://x.com/crometrics", "https://www.instagram.com/crometrics/", "https://www.linkedin.com/company/crometrics/" ] } ] } ```